National Optoelectronics: Future Aspects of Multimedia Audio and Battery Business

As a leading enterprise of domestic electroacoustic OEM, the company has many years of experience in the production and sales of electroacoustic products. The company's lithium battery business is in its infancy and will benefit from the rapid development of smart terminals such as tablet PCs and smart phones. The future market prospects are broad. We expect the company's operating income in 2013-2014 to be 2.054 billion, 2.259 billion, and EPS to be 0.18 yuan and 0.23 yuan. The company's current share price PE is 37.2 times, 29.8 times, giving the company a "recommended" investment rating.

Key points:

Well-known electroacoustic OEMs at home and abroad. The company is engaged in electroacoustic and electronic product design, production and sales for many years, with strong technical strength and perfect sales channels. Products involve multimedia, consumption , communications, automotive and other fields. As the popularity of smart terminal products becomes more widespread and the global electro-acoustic products continue to shift capacity to the mainland, the company will benefit greatly as a leading company in electro-acoustic.

The proportion of multimedia speakers has gradually increased. The company's main business accounts for the highest proportion of audio business. In recent years, with the explosive growth of smart terminal products such as tablet PCs and smart phones, the demand for multimedia audio is also heating up. At the same time, the company continues to strengthen the domestic market development, channels have covered online and offline models. In the future, the company will continue to strengthen the development of large overseas customers in terms of exports.

The lithium battery business brings a lot of imagination. The company's battery project investment is earlier, the company is optimistic about the long-term development of battery projects, the current downstream customers are mainly Mp3, Bluetooth headset, mobile audio and so on. At present, the lithium battery industry benefits from the continuous development of smart terminals and electric vehicles. The company is actively storing technology and is expected to develop downstream customers in the future to achieve rapid growth of this business. Investment suggestion: As a leading enterprise of domestic electro-acoustic OEM, the company has many years of experience in the production and sales of electro-acoustic products. The company's lithium battery business is in its infancy, and the future market prospect is broad. We expect the company's operating income in 2013-2014 to be 2.054 billion, 2.259 billion, and EPS to be 0.18 yuan and 0.23 yuan. The company's current share price PE is 37.2 times, 29.8 times, giving the company a "recommended" investment rating.

Risk warning: consumer electronics boom has a downside risk; the company's export business is vulnerable exchange rate The impact of fluctuations.

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