Global sales exceed 22 million units! TCL Multimedia North America Global Launch

The 2018 International Consumer Electronics Show (CES) will be opened in Las Vegas on January 9th, local time. As a CES 2018 outpost, all local and foreign manufacturers' new products will be released on January 8 local time. Globally amazed, TCL launched its 2018 North American new product and reported its global performance. Whether it is the growth in performance or the new technology, TCL deserves to be the vane of the “vision” industry in color TV. Many media and guests from around the world have given TCL brand. very sure. TCL Multimedia North America New Product Launched Worldwide Exceeding the Annual Sales Target of 22 Million Units TCL Group Vice President and TCL Multimedia CEO Wang Cheng delivered a welcome speech at the press conference and released 2017 new performance data. In the context of the sluggish global TV market, TCL Multimedia has grown in a contrarian fashion. In 2017, the cumulative sales of LCD TVs increased by 16.4% year-on-year to 23,231,141 units. The sales volume of smart TVs and 4K TVs were 15,094,106 and 5,804,951, respectively, which represented an increase of 42.5% and 45.9% year-on-year, exceeding the annual sales target of 22 million units. TCL Group Vice President, TCL Multimedia CEO Wang Cheng In this astounding report card, the author noticed that the North American market's contribution to the annual performance is indispensable, and North American market sales increased 131.5% year-on-year, doubling growth. As of November 2017, TCL TV's North American market share was 9.1%. In 2017, TCL TV once again became the fastest growing brand in the North American market. Its annual sales exceeded 4 million units, and its market share immediately followed Samsung and Vizio, ranking third in the nation. Chris Larson, Senior Vice President of TCL North America, fully affirmed the performance of North America and pointed out that the main factors of its growth benefit from the nationwide construction of large channels and the effective promotion of North American brands. TCL has now completed full coverage of Target, Costco, Best Buy, Walmart, Amazon and Sam's Club channels. These six channels sell 80% of televisions in the US market, and other regional retail stores reach TCL. 90% retail coverage; in brand promotion, TCL combines localized pan-entertainment marketing, sports marketing, philanthropy, and so on, to build the TCL brand into familiar, favorite brands. TCL North American nationwide six channel construction North American Brand Promotion Innovative and cutting-edge new products: 6-Series and 5-Series The reason why it has become the fastest growing TV brand in the North American market, channel and brand promotion are essential. Based on the fundamentals, the differentiated form design of TV itself is the reason why TCL can win the “killer” of the North American market. In this conference, TCL introduced 2018 TV new 6-Series and 5-Series, representing the latest innovations and smart technologies. The latest product portfolio features an enhanced contrast control area TM, a new iPQ for control and accurate color reproduction. EngineTM and HDR Pro Gamma with High Dynamic Lighting Rendering (HDR) performance in all environments; Software collaborates with Roku to provide industry-leading smart TVs and will receive Roku Connect and Roku Entertainment Assistant in the latest product portfolio This powerful feature, with Roku Connect, allows Roku TV to easily connect to other AV devices in the Roku ecosystem, such as speakers and speakers, so that consumers can easily add superb sounds to home TVs and audio devices. Roku Entertainment Assistant, voice-assist software, allows customers to open their favorite podcasts, movies, and TV shows with simple voice commands. In addition, TCL also stated that it will conduct in-depth cooperation with Roku and will release new Alto series products in the US market, Roku SoundBar. With this new product, TVs can be made smarter, and remote-controlled artificial intelligence voice operations can be realized. Left: Roku CEO Anthony Woods Right: Chris Larson, Senior Vice President, TCL North America Whether it is the 6 Series, the new 5-Series or the SoundBar, TCL has demonstrated its extraordinary ability to innovate and create "intelligent" capabilities. In addition, TCL has been deeply involved in the TV industry through the use of quantum dots, artificial intelligence AI, and curved surfaces throughout the world. The hot spots make the television form more distinctive and rich and varied, giving the living room more possibilities, giving consumers more choices, and putting in precise regional policies, destined TCL will go on the road of internationalization Far, highlighting the extraordinary power of big country brands. Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.

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