If you ask what is the most prosperous industry in China, the LED optoelectronics industry will do nothing. It goes to Shenzhen in the south, Heilongjiang in the north, Hangzhou Bay in the east, and Sichuan in the west. The LED optoelectronic industry shines everywhere. In the wave of LED booms, many places have also played the banner of the LED industry base, and vigorously develop investment in investment. Regardless of whether China's LED industry has doubts about overcapacity in investment, the LED industry base shouted by local governments alone is enough to dazzle people inside and outside the industry. Then, how to compare the various links in the industrial cluster, analyze the advantages and disadvantages of each other, and make the best choice, which is also the concern of many people concerned about the development of industrial clusters.
Industrial bases also have advantages and disadvantages
The development of industrial clusters is inseparable from the growth of industrial bases. The competitiveness of industrial bases is directly related to the development prospects of various links in industrial clusters. According to the industry expert Mr. Yi Fan, the industrial cluster includes supplier clusters, buyer clusters, industrial supporting clusters, related industry clusters, industrial information clusters, upstream and downstream clusters, regional and regional clusters. Taking China's lighting industry as an example, the development of China's Dengdu Ancient Town has been recognized by many people. China's Guangdu Yunxiao County is rising. In addition, the lighting industry in Foshan Nanhai, Jiangxi Wuning, Zhejiang Shangyu and other places has gradually become a success. city. Not only that, more and more local governments have turned their attention to the lighting industry, vigorously carry out investment, and want to share a piece of the development process of the lighting industry, such as Hubei Jingzhou, Henan Changge, Sichuan Suining, Chongqing Wanzhou, etc. The lighting industry is a key industry supported by the local government. In the future, whether a new and highly competitive lighting industry base will be formed in these places is still unknown.
In the lighting industry, other industries are no exception, such as China's ceramic industry, China's furniture industry, etc., emerging industrial bases are rising, old industrial bases are constantly improving, and competition between new and old industrial bases is also increasing. In order to better attract investment, local governments have launched a fierce competition, and continue to promise investors various preferential policies. In the face of a variety of preferential policies, investors have gradually become confused.
Undoubtedly, the ultimate goal of investors to invest is to develop industries and make profits. Therefore, choosing a good industrial base is obviously very important for investors. Then, how to choose an industrial base? How to evaluate the good or bad of an industrial base? This has become a top priority for investors, and an important thing for major industrial bases to establish their own competitiveness.
Enterprises need scientific evaluation standards
The vast market space in mainland China has made thousands of companies, and there are countless companies influx in any industry. Take China's lighting industry as an example. There are more than 9,000 in Guangdong, more than 2,000 in Zhejiang, and more than 1,000 in Jiangsu. There are also a large number of companies in other places. A large number of enterprises have greatly promoted the prosperity of the industry, but it also means that competition among enterprises is increasing.
Whether it is the upstream industrial base or the downstream distributors and consumers, they are very eager to have a clear judgment on the strength of the company. However, due to the lack of judging criteria, each person's judgment on the strength of the company is biased. Some are judged by corporate sales, some are judged by the amount of corporate profits, some are judged by the number of enterprises and the company's floor space, and some are judged by the number of outlets, and some have the number of certificates and reputation of the company. The number to judge this and so on, and so on. These single criteria for judging still fail to fully demonstrate the competitive strength of the company, which leads to contradictions in the comparison between multiple companies.
For enterprises, positioning their own enterprises to better develop a scientific development strategy is also a dream of enterprises. In any industry, any company has its own status. This position may be the leading position or the lower position. How to position it, the company needs scientific standards to guide. Therefore, the scientific evaluation criteria are conducive to the long-term development of the company.
The true competitiveness of the professional market is yet to be judged
As an important place for commodity circulation, the professional market is not only widely distributed in major cities in the country, but also exists in major production bases. In 2009, the expansion of the home of the Real Estate and Red Star Macalline also allowed many investors to see the bright future of the professional market. In all parts of the country, the construction of professional markets has also been raging. Local governments have shouted the slogans of building nests and attracting phoenixes, hoping to attract investment from the professional market. As a result, professional markets of all sizes and categories have emerged in a prosperous situation.
However, behind Ronghua, people are questioning the professional market. Seeing the demolition, reconstruction, rise and fall of the professional market, whether it is enterprises, businesses or consumers, the judgment of the professional market depends more on personal feelings. However, this personal feeling does not fully represent the true competitiveness of the professional market. After all, the professional market has different grades, different locations, different levels of management and management, and the business experience of the merchants in the market will be different. Therefore, scientifically judging the comprehensive competitiveness of a professional market is not only conducive to the development of the professional market, but also to manufacturers, businesses and consumers to make scientific decisions, so as to rationally use various resources to further develop and grow.
Dealer evaluation is getting harder and harder
Some people say that dealers are the buns between manufacturers and consumers. However, as a bridge between upstream manufacturers and end consumers, the role of dealers is enormous: dealers are representatives of manufacturers in the channel terminal image display, product sales, after-sales service, but also consumers to buy products, use products Spokesperson. Therefore, a good dealer is like a stable bridge, which makes people feel at ease; a bad dealer is like a swaying dangerous bridge, which makes manufacturers and consumers tremble.
In this situation, it is undoubtedly scientific to judge the competitiveness of a dealer scientifically: dealers with strong competitive strength can make enterprises feel at ease, consumers are comfortable; dealers with weak competitive strength are not welcomed by enterprises and consumers. So, how to scientifically judge the competitiveness of a dealer? Some dealers are in the engineering field, some dealers are in the retail field, and some dealers are in the distribution field to judge a dealer. The harder it is. In this regard, we can't measure the good or bad of the dealers with a single standard, but need to provide a complete set of scientific evaluation criteria, so that dealers can find their own accurate positioning, so that manufacturers and consumers can better. Choose a quality dealer.
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