4k+HDR Perfect Matching LGD Differentiated 4 Colors

“Without 4K, no TV”, HDR technology has become a new hot spot after the 4K epidemic, and LG Display’s 4-color technology relies on top-quality image quality to capture the high-end market. According to “2015 Global TV Industry Chain Summary and Trend” report In 2015, the global 4-color 4K TV growth rate reached 180%. Four-color 4K TVs have won wide appeal from consumers because of their product advantages brought about by differentiated technologies. At the 4th China Electronic Information Expo held from April 8th to October 10th, it was the first display to carry a 4-color 4K 65-inch TV panel based on LG Display's latest embedded HDR, and it became the audience with excellent picture quality. Dazzling star.

Say goodbye to pixel contention, differentiated 4-color image quality is even better

As TV's return as a home entertainment center has received recognition and satisfaction in price, content, and intelligence, people are increasingly pursuing the definition of picture quality on TV screens. In 4K, today, many 4K TVs have increased their resolution, resulting in denser pixels on the TV panel. As a result, the panel's light transmission rate is reduced, and the brightness is reduced. The performance of the picture quality color is not perfect.

In the 4 color 4K technology, LG Display adds white sub-pixels on the basis of the three primary colors, and the color performance is consistent under the new pixel arrangement mode. At the same time, the light transmittance of the LCD panel is greatly improved, and the power consumption is lower when the screen with the same brightness is displayed, and the brightness is greatly increased with the same power consumption, which makes the screen level clearer and the screen more transparent. . In terms of image quality improvement, LG Display's 65-inch 4-color 4K TV panel displayed at the Shenzhen Expo is the most intuitive. This product adopts LG Display's unique algorithm, which saves 35% energy compared to ordinary products while maintaining the same brightness phase. With the same energy consumption, the brightness can be increased by 50%, which demonstrates the competitiveness of LG Display's differentiated 4-color 4K technology.

The 4th China Electronic Information Expo HDR 4-color 4K 65-inch TV


Four-color 4K HDR won the first batch of authoritative certifications.

Four-color 4K TVs increase the brightness of the screen due to the increase of white sub-pixels, and also make the brightness range of the TV screen wider. This is a very suitable "partner" for today's hottest HDR technology, 4-color 4K. The panel has thus become the first choice for HDR LCD TVs and is highly recognized by the display industry. It is reported that on the recent "HDR TV Certification Conference" held by the company, Skyworth's 4-color 4KHDR new G8210 and Changhong Q3T new products have all been awarded by the China Electronic Chamber of Commerce and the China Electronics Standardization Institute for the first batch of products. HDR TV certification authority started the first shot of 4-color 4K evolution in HDR technology.


Skyworth's 4-color 4K HDR TV certified by HDR TV


IPS hard screen icing on the cake, high stability escort for ultra-clear picture quality

It is worth mentioning that four-color 4K TV can become the vanguard of the picture quality, in addition to the clever combination of 4-color 4K technology and HDR, and even less IPS hard screen escort. It is reported that the IPS hard screen technology adopted in the 4-color 4K TV panel has ensured its leading position in the LCD market in terms of viewing angle, color reproduction, and screen stability. The IPS hard screen has a wide viewing angle technology that is not limited by the angle, and it almost reaches the display limit of LCD TVs. It basically eliminates the viewing of "dead corners" and has no burden of viewing from the side. In addition, the ultra-thin design of the 4-color 4K TV is another major advantage beyond the picture quality. The slim body can be almost affixed to the wall, not only highlighting the fashionable design concept, but also more in line with modern consumer trends.


Changhong Q3T HDR 4K TV

It is predicted that four-color 4K TV products will maintain rapid growth in 2016, and the expected growth rate will reach 186%. In order to meet the huge market demand, there will be a large number of 4-color 4K TVs equipped with HDR technology in 2016. The new round of image quality upgrades triggered by the 4 color 4K technology, coupled with its inherent cost and energy efficiency advantages, are expected to be worth the wait.

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