LED filament light: The big shuffling is coming?

The industry believes that with the transparency of the market, time to enter 2015, consumers will be more rational about the purchase of filament lamps, the domestic related companies involving filament lamps will face a reshuffle.
LED filament light
In the past two years, the filament lamp has been popular in the entire LED industry. Its high luminous efficiency, low light decay, long life and other advantages and people's nostalgic complex of incandescent lamps have attracted a large number of enterprises, and attracted the active participation of trading companies. At present, there are more than 2,000 manufacturers involved in the manufacture of filament lamps. However, while the filament lamp is hot, the production process, yield, quality and even price factors are still controversial. Industry insiders broke the news that no matter whether it is packaging or application, there are not many companies that can do LED filament lamps , and the finished products enterprises that are well-equipped are even rare.
Therefore, 2014 can be said to be only the beginning of the filament lamp, the most typical feature is the false prosperity, and there are very few companies that actually make money at this stage.
The industry believes that the transparency of the market will be improved in 2015, consumers will be more rational about the purchase of filament lamps, and related companies involved in filament lamps will face reshuffle.
Industry chain competition layout
From the introduction of the LED filament lamp products in Japan's Niuwei Light Source in 2008 to the domestic market, the filament lamp can be said to be “exploded in the pot” in the LED industry in a short time. It is understood that domestic enterprises go to chip manufacturers, down to the supporting accessories companies are active in the development of filament lamps, trying to seize market opportunities.
As a domestic mainstream chip supplier, Huacan Optoelectronics has cooperated with Zhejiang Zhongzhou Optoelectronics to develop filament lamp products and mass production since June 2013. In a recent exhibition in Guangzhou, Huacan Optoelectronics exhibited seven series of chips from the company, including the chip “煜” series of LED filament lamps.
Because the filament lamp chip uses a relatively high ambient temperature, it usually works at a high temperature of about 100 degrees, but even so, the light efficiency of our enamel series can still reach 120lm/w, because the light effect can be achieved at higher temperatures. High, so this product can even meet the use of over current, that is, it can be used at a current exceeding the current of the product itself. At present, the product is mainly shipped to domestic enterprises, concentrated in the East China region.
At the same time, for the hot filament lamp products, equipment companies are also "a hundred flowers in the air", filament lamp cutting equipment, welding equipment, baking equipment, dispensing equipment, etc. have been put on the market.
Among them, there is a "silver-bracket high-speed laser cutting device" specially designed for sapphire and glass substrate cutting. The cutting speed can be adjusted in the range of 250-800mm/S, which far exceeds the average speed of the sapphire substrate cutting equipment used in the industry, which is beneficial to improve the production efficiency of the filament lamp and reduce the cost.
Coincidentally, the LED filament lamp automatic dispensing machine FAD7100 has also been introduced. This device can realize automatic loading and unloading. One person can operate multiple devices at the same time. In addition, it can realize CCD automatic positioning and needle position correction to ensure the filament product dispensing. The effect is best.
In addition, in the packaging enterprises and supporting auxiliary materials factories, they also showed a high degree of enthusiasm for the filament lamp products. Ruifeng Optoelectronics has set up a business unit to operate the filament lamp packaging products; the related filament products of Hongli Optoelectronics and Guoxing Optoelectronics have long been Completed the research and development; the glue manufacturer Jieguo Electronics even launched a special glue for the filament lamp to grab the filament lamp glue market.
The market situation is very helpless
It is understood that LED filament lamp products are not difficult to get started. From the previous test data of filament lamps, the energy efficiency is enough to match the traditional LED bulbs , the power is constantly growing, and energy efficiency concerns are gradually being eliminated. .
It is based on such a "low threshold" that induces an initial investment in manufacturing plants. So what is the return after the investment?
The advantage of the filament lamp is that it can be made into the same structure as the traditional bulb, and the light is similar to the traditional bulb. For the whole lamp, the life is no longer its bottleneck. At present, at some exhibitions abroad, filament lamps are still very popular. Just from the aspects of safety and reliability, there are still some controversies about the filament lamp.
From the overall shipment of filament chips last year, the first half of the year is OK, and in the second half of the year, due to the impact of the big environment, shipments have declined. In contrast to the equipment market, the reporter learned that Lu Ning, the deputy general manager of Tengsheng Glue, learned that the company's filament dispensers accounted for 20% of the total shipments. "The main products of filament lamps are mainly export-oriented. At present, there are too many enterprises. As for the development behind the filament lamps, I think that it should not increase a lot. After all, it has no defects such as safety regulations."
The performance of the Deron laser cutting equipment is even less optimistic. Zhao Yuxing reluctantly said that the company's filament lamp cutting equipment shipments are almost no proportion, because the market for filament lamps is so much, and the production capacity of cutting equipment is too large. "The market for filament lamps can be said to be 'small lotuses with sharp spikes'. It is not worth paying too much attention. Especially for companies that are cutting equipment, there is no advantage, like our equipment with tens of millions of production capacity a year. It is too normal to sell only one or two units a year."
As for the subsequent development prospects of the filament lamp, Zhao Yuxing said that he is not optimistic. "The company's mainstream products are not in the filament lamp cutting equipment, but the company's subsequent sales contribution, the company did not pin their hopes on the equipment."
Chen Yongsheng, general manager of Jieguo Electronics, also made it clear that he is not very optimistic. "The biggest advantage of filament lamps is to make bulbs. In domestic families, there are very few bulbs. The most used ones are lamps. Therefore, the future of filament lamps How big the market can be, this is really hard to say."
Shuffled before the teacher
Some insiders believe that the reason why the filament lamp is recognized and favored by some consumers depends entirely on the consumer's consumption habits, because the filament lamp is too much like a traditional bulb. "A lamp can be made something different. Consumers may think that it is not a light bulb, only the filament lamp is the most like."
However, LED filament lamps have created some markets by virtue of their indelible advantages. According to Wang Peng, general manager of Baishi Optoelectronics, the current filament lamp products are mainly exported to Europe and the United States. There are three types of customers: one is the importer, the other is the brand, and the third is the channel.
“Importer companies are often small, just a few people. The capital situation is average and the operational capacity is not strong, but it is the most extensive group in the foreign trade field.” Wang Peng said that in the field of filament lamps, it is precisely because of the importers in the market. Active, thus magnifying the geometric multiples of actual orders, giving Chinese manufacturing companies an illusion of explosive growth.
Wang Peng believes that with the precipitation of the market, early low-priced products are bound to be abandoned in the inspection of end customers.
With the transparency of the market, the space for importers will become smaller and smaller. “The procurement body of future filament lamp orders will evolve into brand owners, and their purchasing behavior will be more rational. They value products, delivery, scale. The comprehensive advantages brought by many factors such as quality and cost, rather than simple quick response and low price."
Wang Jiangbo said that the future of filament lamps will only exist as a relatively unique market. This year, the filament lamp market will gradually become stable and rational. There will be no expansion in this market, including technical needs. Towards a new level.
Therefore, in Wang Peng’s view, domestic filament manufacturing enterprises may face reshuffle, and those factories with certain scale and quality accumulation will gain more market share, and some speculative small enterprises will withdraw. The competition in the LED filament lamp market has disappeared.

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